Beyond the Sales Pitch: Evaluating EdTech for Efficacy and Equity
January 12, 2026
W221 A&B
District Leaders
Hundreds of edtech companies are eager to work with districts, making it difficult for district leaders to cut through the noise and identify products that will actually make a difference. Too many solutions become shelfware, or worse, an unhelpful burden for educators. So how can busy educators and district leaders make smart tech purchasing decisions? Our session will empower attendees with strategies, best practices, and valuable insights to help them see beyond the sales pitch and align tech with their school’s goals to identify edtech solutions that truly enhance learning and promote equity. Attendees will hear from a former salesperson, former superintendent, design consultant, and a district leader to understand what critical evaluation skills can help them make good choices. These expert, insider perspectives will provide insights into understanding vendor claims and asking the right questions. When dollars are tight, educators and district leaders need to make sure they make the best decision for their students. Attendees will walk away empowered to make smart purchases that will truly transform their students’ learning experience.
Speakers
Access Type
Session or Session+ or All-Access Registration Permitted
Session Type
Thought Leadership Panel
Topic
Administration
Level
District/State/Federal
Curriculum Area
Leadership
Endorsements
Future Ready
