January 26-29, 2027
Orange County Convention Center, Orlando, FL
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Beyond the Sales Pitch: Evaluating EdTech for Efficacy and Equity

January 12, 2026
W221 A&B
District Leaders
Hundreds of edtech companies are eager to work with districts, making it difficult for district leaders to cut through the noise and identify products that will actually make a difference. Too many solutions become shelfware, or worse, an unhelpful burden for educators. So how can busy educators and district leaders make smart tech purchasing decisions? Our session will empower attendees with strategies, best practices, and valuable insights to help them see beyond the sales pitch and align tech with their school’s goals to identify edtech solutions that truly enhance learning and promote equity. Attendees will hear from a former salesperson, former superintendent, design consultant, and a district leader to understand what critical evaluation skills can help them make good choices. These expert, insider perspectives will provide insights into understanding vendor claims and asking the right questions. When dollars are tight, educators and district leaders need to make sure they make the best decision for their students. Attendees will walk away empowered to make smart purchases that will truly transform their students’ learning experience.
Speakers
Dr. Sabba Quidwai, CEO - Designing Schools
Jacob Kantor, Founder & Chief District Office Door Opener (DODO) - JK K12 Co.
Dr. Michael Conner, CEO/Founder - Agile Evolutionary Group
Steve Iglesias, Chief Innovation Officer - Mater Brickell Academy

Access Type

Session or Session+ or All-Access Registration Permitted

Session Type

Thought Leadership Panel

Topic

Administration

Level

District/State/Federal

Curriculum Area

Leadership

Endorsements

Future Ready